How much does a presentation website cost and what should it include?
How to evaluate website cost: structure, copy, responsive design, implementation, licences, launch and maintenance.
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Articles and guides for digital decisions
Practical guides to websites, e-commerce, SEO, data and automation. Understand your options, what to check and how to choose the next step before investing in a solution.
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Practical guides
Questions before you start
Google Ads costs: media budget, management and measurement
Separate Google media spend, campaign management and conversion measurement before judging performance.
Read the guide →eMAG marketplace fees and real margin: what costs to include
How to calculate marketplace margin using commission, delivery, returns, VAT, discounts and real inventory cost.
Read the guide →Selling on Trendyol: costs, commissions and operational readiness
What to check before treating Trendyol as a profitable channel: catalogue, fees, delivery, returns and reporting.
Read the guide →AIO, AEO and GEO: preparing a website for AI answers
What AI Overviews, answer engines and generative engines require from website content, without false citation promises.
Read the guide →Conversion rate: what to measure before a redesign
Separate traffic, offer, page experience, forms and measurement before choosing a redesign or a new campaign.
Read the guide →WordPress maintenance: what is included and what is not
Clarify updates, backups, security, content changes, speed and limits before agreeing a WordPress maintenance plan.
Read the guide →Consent Mode v2: technical implementation and measurement checks
What to verify technically: consent banner, tags, conversions, GA4, Google Ads and legal boundaries.
Read the guide →Online store build: what to decide before choosing a platform
Before Shopify, WooCommerce or another platform, clarify offer, catalogue, payments, delivery, integrations and ownership.
Read the guide →Redesign your website or improve what you have?
Choose between targeted improvements and a rebuild: objectives, structure, editing, content preservation and launch checks.
Read the guide →Shopify or WooCommerce: how to choose for your store
Compare Shopify and WooCommerce using catalogue, integrations, ownership and total project cost rather than platform price alone.
Read the guide →Why do your website pages not appear on Google?
Separate indexing from ranking. Check Search Console, identify exclusions and understand when to request indexing again.
Read the guide →Methodology
The iQbizz methodology for SEO, AEO and AI visibility audits
The framework separates technical eligibility, architecture and intent, entities, primary evidence and measurement. It states what is confirmed, what is an inference and what remains unknown until the necessary data access exists.
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