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Data that supports a specific decision

Analytics and business intelligence

For teams that have reports and platforms but lose time reconciling numbers, debating definitions or explaining too late why a measure changed.

Constraint trackedKPIs · sources · decisions

The operating constraint

What constraint this solves

A dashboard does not fix conflicting data or replace a well-framed business question. iQbizz starts with the decisions that must be made, verifies sources and definitions, then builds flows and views that show what happened, why it happened and where action is required.

Signals that intervention is needed

  1. 01

    Monthly reporting takes days and includes manual corrections that are difficult to reproduce.

  2. 02

    Definitions of revenue, active customer, conversion or performance differ between departments.

  3. 03

    Dashboards contain many charts but no thresholds, owners or actions.

  4. 04

    Data cannot be reconciled to the financial, commercial or operational source.

Fit

Who this service is for

01

Leadership receiving different figures for the same measure.

02

Sales, marketing, e-commerce or operations teams dependent on manually consolidated files.

03

Companies with Power BI, Qlik, Excel or platform data but no stable measurement model.

Execution

What iQbizz analyses and executes

01

We analyse and execute

  • Defines the decision questions, users, granularity and required frequency.
  • Inventories sources, fields, transformations, owners and quality controls.
  • Builds a metric dictionary with formulae, exclusions and aggregation levels.
  • Models data and creates dashboards, reports or diagnostic analyses.
  • Automates refreshes and documents validation, exceptions and lineage to source.
02

What the client receives

  • Source map and data quality assessment.
  • KPI dictionary and reconciliation rules.
  • Data model and transformation specifications.
  • Decision-oriented dashboards or reports with filters and explanations.
  • Refresh, validation, access and error resolution procedure.

Operating method

How the engagement works

01The questionThe decision, user and action that need support.
02TraceabilitySources, definitions, transformations and differences explained.
03PrototypeA real data subset validates the model and its use.
04Operational adoptionRefresh, control, documentation and adoption in the team’s cadence.
01

Relevant platforms and capabilities

Power BI, DAX, Qlik, advanced Excel, Amazon Redshift, GA4, Search Console, Shopify, CRM/ERP sources, SQL and Python for processing and validation.

02

How progress is measured

We measure report preparation time, unresolved differences, source coverage, data freshness, usage and time from signal to decision. Accuracy is checked against accepted sources rather than inferred from the dashboard’s appearance.

03

What is not included or guaranteed

The service cannot automatically turn incomplete data into truth. Forecasts depend on volume, history and process stability. iQbizz does not guarantee universal accuracy and does not take ownership of business definitions that require client approval.

FAQ

Frequently asked questions

Do we start with the dashboard or the data?

We start with the decision and data lineage. The dashboard follows once definitions and sources can be verified.

Can you work with existing Excel files?

Yes. They can act as a temporary source or prototype stage with explicit version and validation rules.

Do we need a data warehouse?

Not always. Volume, frequency, source count and control requirements determine whether it is justified.

How do you handle two figures for the same KPI?

We trace the definition, filters, extraction time and transformations to source, then document the accepted rule.

Next step

Turn reporting into one shared decision base.

The first conversation establishes the current situation, available evidence and whether this service is the right starting point. If the underlying issue belongs elsewhere, we recommend the correct route before work begins.

Describe the analytics and business intelligence constraint
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