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Catalogue · Orders · Operations

E-commerce and operations

For companies launching or developing online stores that need to connect catalogue, stock, orders, marketplaces and reporting. We improve workflows that consume time or make sales and margin difficult to track.

Constraint trackedcatalogue · stock · orders

The operating constraint

What constraint this solves

An online store is more than the interface seen by the customer. Performance depends on catalogue quality, commercial rules, payments, stock, order integration, localised content and the team’s ability to operate without daily manual corrections. iQbizz treats Shopify, WooCommerce and marketplaces as parts of one commercial flow.

Signals that intervention is needed

  1. 01

    Price, stock and content updates are repeated manually in several places.

  2. 02

    Orders require exports, corrections or reconciliation before processing.

  3. 03

    Variants, attributes, translations and images are inconsistent across the catalogue.

  4. 04

    Conversion, cancellations or margin change but the cause cannot be isolated.

Search intent

Search coverage for e-commerce, marketplaces and ads

The page covers online store, marketplace, catalogue, feed, stock, order, pricing and campaign operations.

01

Primary searches

e-commerce optimisatione-commerce consultingonline store managementmarketplace operationsAmazon Sellermarketplace campaignsonline store ads
02

Problems covered

product catalogueproduct feedsmarketplace pricingstock and orderscampaign reportingproduct profitability
03

Internal links

ShopifyWooCommerceCROanalytics and BI

Fit

Who this service is for

01

Brands preparing to launch, migrate or expand a Shopify or WooCommerce store.

02

Teams managing the same catalogue across countries, languages, channels or marketplaces.

03

Companies with discrepancies between stock, price, orders, ERP, content and reports.

Execution

What iQbizz analyses and executes

01

We analyse and execute

  • Audit store architecture, catalogue, navigation, internal search and checkout.
  • Map product and order flows across the platform, ERP, carriers, payments, CRM, feeds and marketplaces.
  • Define the data model for products, variants, prices, stock and localisation.
  • Configure or coordinates themes, collections, commercial rules, feeds, API/EDI integration and operational automation.
  • Build procedures for launches, promotions, synchronisation failures and catalogue quality control.
02

What the client receives

  • Commercial, technical and operational e-commerce audit.
  • Catalogue architecture and migration or integration specifications.
  • Remediation backlog for UX, checkout, operating speed and data quality.
  • Documented order, stock, price, content and exception workflows.
  • Measurement framework for revenue, conversion, margin and operational efficiency.

Operating method

How the engagement works

01AuditCommercial data, operational walkthroughs and configuration review.
02Operating modelCatalogue, systems of record, rules and exceptions defined.
03ImplementationConfiguration, migration, integration or vendor coordination.
04StabilisationOrder tests, reconciliation, training and post-launch error monitoring.
01

Relevant platforms and capabilities

Shopify, Liquid, Shopify Admin API GraphQL, WooCommerce, WordPress, Amazon Vendor/Seller Central, commerce feeds, ERP/EDI, GA4, Google Tag Manager and reporting tools.

02

How progress is measured

Measures are selected by objective: conversion rate, revenue and margin by channel, product availability, cancellation rate, synchronisation errors, order processing time, catalogue completeness and the share of manual activity.

03

What is not included or guaranteed

Sales growth, marketplace ranking and campaign outcomes are not guaranteed. Traffic, pricing, offer, stock and competition remain separate factors. Licences, media budgets, logistics operations and unlimited development are not included by default.

FAQ

Frequently asked questions

Shopify or WooCommerce?

The choice depends on the operating model, integrations, catalogue, team capability and total cost, not only on a feature list.

Can you migrate without losing SEO URLs?

Migration includes URL inventory, redirect mapping and technical checks, but final visibility also depends on content, indexing and the market.

Do you work with Amazon?

Yes, across Vendor/Seller structure, catalogue, Brand Stores, A+ content, operations and reporting, subject to access and platform rules.

Can we start with an audit only?

Yes. The audit closes with prioritised issues, impact, evidence and acceptance criteria.

Next step

Launching a store or improving its operations?

Tell us what you want to achieve and what is already in place. We clarify the scope, the information needed and the first useful step.

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